Driving Green Marketing in Fashion and Retail

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

The Undoing Project: A Friendship That Changed Our Minds

Sustainable Practices in the Fashion and Retail Industry

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Knowledge Management Practices in the Public Sector

The Art of Social Media: Power Tips for Power Users

Multiple-Criteria Decision-Making (MCDM) Techniques and Statistics in Marketing

Contagious: Why Things Catch On

Diversity and Inclusion-Driven Marketing for Multicultural Marketplaces

Technology-Driven Market Transformations for Digital Fashion and Smart Luxury

Fashion Business and Digital Transformation (Impact of Digital Marketing When Styles Meet Screens)

Co-Branding Strategies for Smart Luxury Products

Emotional Design: Why We Love (or Hate) Everyday Things

Sustainable Branding, Cultural Intelligence and Co-Marketing

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Consumer Experience and Decision-Making in the Metaverse

Hungry City: How Food Shapes Our Lives

Cultural Sensitivity, Cross-Border Logistics, and E-Commerce in Global Marketing