Lawrence Grossberg is Professor of Communication Studies at University of North Carolina, Chapel Hill. He co-edited the seminal volume "Cultural Studies" (l990) and is the author of "We Gotta Get Out of this Place" (1992) and "Bringing it All Back Home" (l997). He also co-authored "Media-Making: Mass Media in Popular Culture" (with Ellen Wartella and D. Charles Whitney, l998).Tony Bennett is Professor of Sociology at the Open University. He is the author of "The Birth of the Museum: History, Theory, Politics" (l995) and "Culture: A Reformer's Scienc"e (l998), and is co-editor of "Culture in Australia: Policies, Publics, and Programs" (with David Carter, 2001).Meaghan Morris is Chair Professor of Cultural Studies at Lingnan University. She is the author of "The Pirate's Fiancee: Feminism, Reading, Postmodernism" (1988), "Translation and Subjectivity" (l997), and "Too Soon Too Late: History in Popular Culture" (l998), and is co-editor (with John Frow) of "Australian Cultural Studies: A Reader "(l993).