The Solution Selling Fieldbook: Practical Tools, Application Exercises, Templates and Scripts for Effective Sales Execution

The Solution Selling Fieldbook helps you integrate the plan's nuts-and-bolts techniques into your own day-to-day practices, and immediately gain access to key decision makers, diagnose buyers' business issues, and increase top-line sales.

Building on the processes, principles, and management systems outlined in The New Solution Selling, this practitioner's workbook features:

• A complete step-by-step blueprint for sales success
• A trial copy of Solution Selling software
• A valuable Solution Selling CD-ROM that includes tools, templates, and sales letters

Includes Exclusive Solution Selling Software on CD-ROM

• More than 120 work sheets on negotiating, opportunity assessments, implementation plans, and more
• Letters/e-mail templates
• Coaching on Solution Selling techniques
• Import/export capabilities
• Links to more Solution Selling content