Stream Big: The Triumphs and Turmoils of Twitch and the Stars Behind the Screen
Nathan Grayson
Feb 2025 · Simon and Schuster
4.3star
3 reviewsreport
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288
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About this ebook
Told through the diverse and fascinating careers of nine streamers, this is a “timely and insightful dive into the players and politics of one of the twenty-first century’s most influential modes of media” (Brian Merchant, author of Blood in the Machine), examining how Twitch has revolutionized technology, entertainment, business, and pop culture.
With 2.5 million viewers at any given moment, the streaming platform Twitch is in the lead and often well beyond mainstream networks like CNN and Fox during primetime. On Twitch, the Amazon-owned tech behemoth, the biggest personalities, like Kai Cenat, Félix “xQc” Lengyel, and Hasan “HasanAbi” Piker, can earn millions per year by firing up their internet connection and going live.
Veteran technology and gaming journalist Nathan Grayson “captures the multitudes contained within Twitch while offering a captivating window into content creators’ lives” (Publishers Weekly), especially those who helped make the platform into a billion-dollar global business. From Twitch’s early days of rapid growth to acquisition by Amazon to the defection of creators and rival platforms, Grayson makes the radical argument that many social technology companies are far more dependent on their creators than the creators are on their platforms.
Told through nine exceptional Twitch creators whose on-screen personalities helped the company grow into a powerhouse, this is the explosive and “necessary” (Mark Bergen, author of Like, Comment, Subscribe) story of when entertainment meets the internet in the era of social and video content domination.
With 2.5 million viewers at any given moment, the streaming platform Twitch is in the lead and often well beyond mainstream networks like CNN and Fox during primetime. On Twitch, the Amazon-owned tech behemoth, the biggest personalities, like Kai Cenat, Félix “xQc” Lengyel, and Hasan “HasanAbi” Piker, can earn millions per year by firing up their internet connection and going live.
Veteran technology and gaming journalist Nathan Grayson “captures the multitudes contained within Twitch while offering a captivating window into content creators’ lives” (Publishers Weekly), especially those who helped make the platform into a billion-dollar global business. From Twitch’s early days of rapid growth to acquisition by Amazon to the defection of creators and rival platforms, Grayson makes the radical argument that many social technology companies are far more dependent on their creators than the creators are on their platforms.
Told through nine exceptional Twitch creators whose on-screen personalities helped the company grow into a powerhouse, this is the explosive and “necessary” (Mark Bergen, author of Like, Comment, Subscribe) story of when entertainment meets the internet in the era of social and video content domination.
Ratings and reviews
4.3
3 reviews
JENNIFER GRAZIANO
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May 24, 2025
Origin of the alphabet; number line, computer is the same place. There isn't a calendar without a programmer; different ones in society are for companies to supply basic utilities; motor vehicles, food clothes & shelter. Computer programs give the answers to outstanding questions; humans do not. They also drive all artificial moving objects; humans do not. One program designs all the building and a different one does cars; the program includes after they are built schedules for them and us. Cameras are a derivative of computer separate from video recorder for unreal pictures and photograph obstructing justice to disappear or vanish includes video tapes & DVD's.
Justin Torres
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April 8, 2025
excellent journalism with perspectives from central figures within the topic at hand. if you're into Twitch culture (or are curious at all) this is a great way to understand it and observe it through the eras at the individual human level with an eye towards the bigger picture.
About the author
Nathan Grayson is a founder and reporter at Aftermath, a worker-owned tech, video game, and digital publication from veterans of sites like The Washington Post, Vice, and Kotaku. He has reported on the world of live streaming for half a decade and has conducted interviews with dozens of professional livestreamers. Stream Big is his first book. You can follow Nathan on X (formerly known as Twitter) at @Vahn16.
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