Reckless Brain Shot
Jul 2010 · Random House
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In 1997 it seemed that things in the City could only get better. For ten years everything went according to plan. Buoyed by a strong pound and cheered on by an excitable media, the bankers became the heroes of the age. And then in the summer of 2007 everything began to collapse. Barely a year later the City was in tatters.
Greed, guile and excess - this definitive insider's account charts an intoxicated decade and cogently reveals just how, and why, the City got it so badly wrong.
BRAIN SHOT: The definitive insider's history of Britain's financial services sector over the last decade, by one of our leading City commentators.
Greed, guile and excess - this definitive insider's account charts an intoxicated decade and cogently reveals just how, and why, the City got it so badly wrong.
BRAIN SHOT: The definitive insider's history of Britain's financial services sector over the last decade, by one of our leading City commentators.
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Philip Augar worked in investment banking for over twenty years. He led NatWest's global equity and bond business before becoming a Group Managing Director at Schroders. Since 2000 he has combined consulting and writing. This is his fifth book. He can be contacted at: www.philipaugar.com
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