Measuring and Controlling Sustainability: Spanning Theory and Practice

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Efforts to establish the measurement and control of sustainability have produced notable tools, but those instruments lack applicability in practice. Increasing the level of standardization of such tools also seems difficult to achieve, because the contexts surrounding the focal organizations differ considerably. Therefore, what we need is a systematic, interdisciplinary assessment of how to measure and control sustainability, so that we can establish an essential definition and up-to-date picture of the field.

Measuring and Controlling Sustainability attempts to provide such an assessment in 17 chapters, organized into four main topic sections: (a) organizations and social value creation: concepts, responsibilities, and barriers; (b) accounting, measurement, performance, and diffusion of social value; (c) practical and managerial insights from real-life cases; and (d) choices, incentives, guidance, and ethics.

This research anthology provides a comprehensive collection of cutting-edge theories and research that will further the development and advancement of measuring and controlling sustainable efforts in theory and managerial practice.

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Dr. Adam Lindgreen is Professor of Marketing at Copenhagen Business School where he heads the Department of Marketing and Extra Ordinary Professor at University of Pretoria's Gordon Institute of Business Science. Dr. Lindgreen received his PhD from Cranfield University. He has published in California Management Review, Journal of Business Ethics, Journal of Product and Innovation Management, Journal of the Academy of Marketing Science, and Journal of World Business, among others.

Dr. Christine Vallaster is Professor of Marketing and Relationship Management at the University of Applied Sciences in Salzburg. Dr. Vallaster received her post-doctoral qualification from the University of Innsbruck (Austria). She has published in California Management Review, Journal of Business Research, European Journal of Marketing, and Journal of World Business, among others.

Dr. Shumaila Yousafzai is Associate Professor at Cardiff University, UK. Her research focuses on the contextual embeddedness of entrepreneurship, institutional theory, and entrepreneurial orientation. She is the Associate Editor of the Journal of Small Business Management and has extensively published in various international journals. She has also co-edited a special issue on women’s entrepreneurship for Entrepreneurship & Regional Development and has edited volumes on women's entrepreneurship with Edward Elgar and Routledge.

Dr. Bernhard Hirsch is Professor of Management Accounting at Bundeswehr University Munich. He received his post-doctoral qualification (Dr. rer. pol. habil.) from WHU – Otto Beisheim School of Management (Germany) and his doctoral degree (Dr. rer. pol.) from Witten/Herdcke University (Germany). He has published in Management Accounting Research, Journal of Accounting and Organizational Change, Business Strategy and the Environment, International Journal of Physical Distribution & Logistics Management, and Financial Accountability & Management, among others.

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