Less Is More: The Proper Use of Graphics for Effective Presentations
Oct 2009 · Pearson Education
Ebook
11
Pages
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About this ebook
This Element is an excerpt from Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition (ISBN: 9780137144174) by Jerry Weissman. Available in print and digital formats.
How to make presentation graphics work for you, not against you or your audience--so you can drive your message home, achieve buy in, and get action!
Think about a time when you attended a presentation and the graphics didn’t work. What was the problem? These are the most common answers my clients give: “The graphics were cluttered.” “Too much on the slide.” “The slide looked like an eye chart.” “The slide was a Data Dump...”
About the author
Jerry Weissman, the world's #1 corporate presentations consultant, is known worldwide for his confidential executive coaching sessions. His private client list reads like a Who’s Who of the world's great companies, including the top brass at Yahoo!, eBay, Intel, Intuit, Cisco Systems, Microsoft, and many others. His techniques have helped nearly 400 client firms hone persuasive IPO road show presentations that have raised hundreds of billions of dollars. He is author of Presenting to Win.
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