Increasing Management Relevance and Competitiveness: Proceedings of the 2nd Global Conference on Business, Management and Entrepreneurship (GC-BME 2017), August 9, 2017, Universitas Airlangga, Surabaya, Indonesia

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· CRC Press
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Increasing Management Relevance and Competitiveness contains the papers presented at the Global Conference on Business, Management and Entrepreneurship (the 2nd GC-BME 2017), Surabaya, Indonesia on the 9th of August, 2017.

The book covers 7 topics:

1. Organizational Behavior, Leadership, and Human Resources Management
2. Innovation, Operations and Supply Chain Management
3. Marketing Management
4. Financial Management and Accounting
5. Strategic Management, Entrepreneurship, and Contemporary Issues
6. Green Business
7. Management and Economics Education.

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作者简介

Badri Munir Sukoco, Rahmat Heru Setianto & Nidya Ayu Arina work at Universitas Airlangga, Indonesia

Ade Gafar Abdullah, Asep Bayu Nandiyanto & Ratih Hurriyati work at Universitas Pendidikan, Indonesia.

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