Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs
Об электронной книге
Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs is a comprehensive guide meticulously crafted to tackle the pressing issues SMEs face today. The book presents a nuanced exploration of internationalization and digitalization, unraveling concepts, methods, strategies, and models crucial for navigating this complex terrain. Through an innovative lens, it redefines entrepreneurship by intertwining it with green achievements, advocating for sustainable outcomes that resonate with the growing global call for environmental responsibility. The book serves as a compass for change, offering readers a robust reference for implementing transformative strategies and models aligned with the dual objectives of enhancing business operations and fostering environmental sustainability.
Об авторе
Sylvia Nabila Azwa Ambad has been serving as a senior lecturer at UiTM Sabah Branch since 2014. She has supervised over 30 postgraduate students, with 12 PhD and Master students graduating under her guidance as the main supervisor. Her fervor for research is evident through her engagement in projects that have garnered research grants exceeding RM1 million. Moreover, she boasts a portfolio of over 80 published works. Complementing her academic endeavors, she actively participates in innovation competitions, having secured more than 20 innovation awards. She is also actively involved in international collaboration, serving as an invited speaker, editor, and steering committee member for various international conferences and seminars.
Nor Farradila Abdul Aziz is a Senior Lecturer at the Faculty of Business and Management, Universiti Teknologi MARA (Shah Alam) and graduated from La Trobe University, Melbourne for PhD Degree. Her research interest are corporate finance and financial markets, microstructure and information. [Editor]
