Digital Darwinism: 7 Breakthrough Business Strategies for Surviving in the Cutthroat Web Economy

· Crown Currency
E-boek
240
Bladsye
Geskik
Graderings en resensies word nie geverifieer nie. Kom meer te wete

Meer oor hierdie e-boek

Don’t let the rapid evolution of the Internet economy leave your business extinct before its time! Here are the key strategies you need to keep your company alive, growing, and profitable in today’s volatile Web climate.

The dramatic boom that took place in the Web economy is over. The glory days when companies with strong ideas and weak business plans could easily get millions to launch their businesses are long gone, and in today’s tougher, more cutthroat economic arena, natural selection is rampant. Companies need to be smarter, faster, more innovative, and more adaptable than ever before just to survive, let alone succeed. In Digital Darwinism, Evan Schwartz provides seven business strategies that can make or break any Web business. In a new preface and updated case studies, Schwartz discusses the dramatic rise and fall of the Web and analyzes the companies that have made it and those that haven’t, from Priceline to Pets.com, and spells out step-by-step techniques such as building your brand, remaining flexible as supply and demand fluctuate, and integrating the Web into every part of your business.

The perfect source for everyone from novice entrepreneurs to corporate CEOs, Digital Darwinism provides a comprehensive and unflinching look inside the highly competitive world of e-commerce and distills the critical strategies that Web-based businesses need to follow in order to survive in what has become the world’s fastest, and most dangerous, marketplace.

Meer oor die skrywer

Evan I. Schwartz writes for Business 2.0, the New York Times, and Wired magazine and is a former editor at Business Week. His first book, Webonomics, was a #1 Business Bestseller on Amazon.com and a finalist for the Booz-Allen Global Business Book Award. Both Webonomics and Digital Darwinism were finalists for the Computer Press Award. A featured speaker at numerous major corporations and conferences, he lives in Brookline, Massachusetts, and can be reached via www.digitaldarwinism.com.

Gradeer hierdie e-boek

Sê vir ons wat jy dink.

Lees inligting

Slimfone en tablette
Installeer die Google Play Boeke-app vir Android en iPad/iPhone. Dit sinkroniseer outomaties met jou rekening en maak dit vir jou moontlik om aanlyn of vanlyn te lees waar jy ook al is.
Skootrekenaars en rekenaars
Jy kan jou rekenaar se webblaaier gebruik om na oudioboeke wat jy op Google Play gekoop het, te luister.
E-lesers en ander toestelle
Om op e-inktoestelle soos Kobo-e-lesers te lees, moet jy ’n lêer aflaai en dit na jou toestel toe oordra. Volg die gedetailleerde hulpsentrumaanwysings om die lêers na ondersteunde e-lesers toe oor te dra.