Building Relationships: Online Dating and the New Logics of Internet Culture

· Bloomsbury Publishing USA
Ebook
158
Pages
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About this ebook

Matchmaking is a tradition as old as marriage itself, and the activities and practices surrounding it have shifted alongside marriage. Building Relationships: Online Dating and the New Logics of Internet Culture uses an apparatus approach to media analysis to examine logics of compatibility, online dating site procedures, and user narratives of popular matchmaking sites. Shepherd's investigation serves as a case study to help understand the larger relationship between contemporary identity and what she calls matching technologies, as well as the complex of big data, computational processing, and the cultural assumptions that power today’s most popular web applications.

About the author

Dawn Shepherd is assistant professor of English and associate director of the first-year writing program at Boise State University.

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