Assa Doron is a Fellow in the Department of Anthropology, the School of Culture, History and Language at the Australian National University. He is author of Life on the Ganga: Boatmen and the Ritual economy of Banaras (Cambridge University Press/Foundation, 2013); and co-author (with Robin Jeffrey) of The Great Indian Phone Book: How the Cheap Cell Phone Changes Business, Politics, and Daily Life (Harvard/Hurst, 2013). Alex Broom is Associate Professor of Sociology and Australian Research Council Future Fellow at the School of Social Science, The University of Queensland, Australia. He specialises in the sociology of traditional, complementary and alternative medicine (TCAM) and the sociology of cancer and end-of-life care. Recent publications include: Traditional, Complementary and Alternative Medicine and Cancer Care (Routledge, 2007), Therapeutic Pluralism (Routledge, 2008), Men's Health: Body, Identity and Social Context (Wiley-Blackwell, 2009) and Health, Culture and Religion in South Asia (Routledge, 2011).