Applied Strategic Management: Distinctive Positioning is the Key to Success
SANJAY SAXENA
2022年11月 · OrangeBooks Publication
電子書
213
頁數
report評分和評論未經驗證 瞭解詳情
關於這本電子書
An appropriate strategy helps organizations overcome their weaknesses, utilize their key strengths, create a profitable strategic position in the market, and provide a competitive advantage over rivals. Today, business organizations are struggling to sustain their business and profits in the highly competitive business environment. The basic reason behind this struggle is the lack of strategic intent. This book is applied in nature as each theory is supported by cases and live examples. All business students, professionals, entrepreneurs, and start-up owners would be able to apply the gained knowledge to their businesses which will generate grand success.
關於作者
Dr. Sanjay Saxena is B.Sc., M.Sc., MBA, and Ph.D. in Business Administration. With 30 years of global experience in corporate and academia, currently he is a Professor & Chairperson Center for Digital Learning at the School of Management Sciences, Varanasi, India. Dr. Saxena has delivered more than 300 technical sessions on Organizational Leadership, Life Management Skills, Strategic Management, Selling Dynamics, Marketing, Supply Chain Management, Emotional Intelligence, and Transactional Analysis, at various organizations in India and abroad. His books entitled ‘Essentials of Marketing,’ Power of Emotional Intelligence,’ ‘Write Your Script,’ and ‘Leadership,’ are getting mammoth appreciation from readers.
為這本電子書評分
請分享你的寶貴意見。
閱讀資訊
智能手機和平板電腦
手提電腦和電腦
你可以使用電腦的網絡瀏覽器聆聽在 Google Play 上購買的有聲書。
電子書閱讀器及其他裝置
如要在 Kobo 等電子墨水裝置上閱覽書籍，你需要下載檔案並傳輸到你的裝置。請按照說明中心的詳細指示，將檔案傳輸到支援的電子書閱讀器。
