Permission Marketing: Turning Strangers into Friends, and Friends into Customers

Contagious: Why Things Catch On

The TenX Rule: The Only Difference Between Success and Failure

Purple Cow, New Edition: Transform Your Business by Being Remarkable

Marketing: The Brian Tracy Success Library

The Compound Effect: Jumpstart Your Income, Your Life, Your Success

Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business

To Sell Is Human: The Surprising Truth About Moving Others

The Tipping Point: How Little Things Can Make a Big Difference

If You're Not First, You're Last: Sales Strategies to Dominate Your Market and Beat Your Competition

Crush It!: Why NOW Is the Time to Cash In on Your Passion

The Icarus Deception: How High Will You Fly?

Linchpin: Are You Indispensable?

Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

The E-Myth Revisited: Why Most Small Businesses Don't Work and

Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs

The Practice: Shipping Creative Work

Never Split the Difference: Negotiating As If Your Life Depended On It

The Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success