Marketing In and For a Sustainable Society

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

Review of Marketing Research

Made to Stick: Why some ideas take hold and others come unstuck

Purple Cow: Transform Your Business by Being Remarkable

Qualitative Consumer Research

All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

EXPAND YOUR BUSINESS WITH INSTAGRAM

Toward a Better Understanding of the Role of Value in Markets and Marketing

Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful

Brand Meaning Management

Marketing (The Brian Tracy Success Library)

Measurement in Marketing

Shopify: Complete Solution Guide- Success Secrets Uncovered (A Step-by-step Guide to Starting and Scaling Your Dropshipping Business on Shopify)

Artificial Intelligence in Marketing

Marketing 4.0: Moving from Traditional to Digital

Marketing Accountability for Marketing and Non-Marketing Outcomes