Trust Signals
Scott Baradell
ພ.ຈ. 2022 · Lioncrest Publishing · ບັນຍາຍໂດຍ Jay Aaseng
headphones
ປຶ້ມສຽງ
6 ຊົ່ວໂມງ 10 ນາທີ
ສະບັບເຕັມ
family_home
ມີສິດ
info
reportບໍ່ໄດ້ຢັ້ງຢືນການຈັດອັນດັບ ແລະ ຄຳຕິຊົມ ສຶກສາເພີ່ມເຕີມ
ຕ້ອງການຕົວຢ່າງ 9 ນາທີ ບໍ? ຟັງໄດ້ທຸກເວລາ, ເຖິງແມ່ນໃນເວລາອອບລາຍຢູ່ກໍຕາມ.
ເພີ່ມ
ກ່ຽວກັບປຶ້ມອ່ານອອກສຽງ
What is a trust signal?
Let’s say you’re interested in a book you aren’t familiar with—this book, for example.
Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?
The author, in turn, tries to prove their trustworthiness in a number of ways:
An accomplished and relevant biography
Glowing praise from well-known people on the cover
Five-star reviews on Amazon
Acclaim on social media by people you follow
Coverage in news media outlets you know and respect
These are examples of trust signals, the points of evidence that individuals, companies, and brands use to win one another’s trust.
Mastering these signals is the single best way to build, grow, and protect your brand in today’s post-truth world—where trust is the most precious commodity of all.
Let’s say you’re interested in a book you aren’t familiar with—this book, for example.
Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?
The author, in turn, tries to prove their trustworthiness in a number of ways:
An accomplished and relevant biography
Glowing praise from well-known people on the cover
Five-star reviews on Amazon
Acclaim on social media by people you follow
Coverage in news media outlets you know and respect
These are examples of trust signals, the points of evidence that individuals, companies, and brands use to win one another’s trust.
Mastering these signals is the single best way to build, grow, and protect your brand in today’s post-truth world—where trust is the most precious commodity of all.
ໃຫ້ຄະແນນປຶ້ມສຽງນີ້
ບອກພວກເຮົາວ່າທ່ານຄິດແນວໃດ.
ຂໍ້ມູນການຟັງ
ສະມາດໂຟນ ແລະ ແທັບເລັດ
ຕິດຕັ້ງ ແອັບ Google Play Books ສຳລັບ Android ແລະ iPad/iPhone. ມັນຊິ້ງຂໍ້ມູນໂດຍອັດຕະໂນມັດກັບບັນຊີຂອງທ່ານ ແລະ ອະນຸຍາດໃຫ້ທ່ານອ່ານທາງອອນລາຍ ຫຼື ແບບອອບລາຍໄດ້ ບໍ່ວ່າທ່ານຈະຢູ່ໃສ.
ແລັບທັອບ ແລະ ຄອມພິວເຕີ
ທ່ານສາມາດອ່ານປຶ້ມທີ່ຊື້ຜ່ານ Google Play ໂດຍໃຊ້ໂປຣແກຣມທ່ອງເວັບຂອງຄອມພິວເຕີໄດ້.
