Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

T. J. Waters

Jul 2020 · Gildan Media · Narrated by Brian Troxell

Audiobook

7 hr 18 min

Unabridged

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About this audiobook

With many businesses struggling to survive, and less consumer spending to go around, its no longer a question of becoming the next Google, IBM or Coca-Cola - it's all about knowing what your competitors are doing. This book will help managers and leaders devise better strategies and get better execution from emploees. T.J. Walker has turned his experience collecting and analyzing competitive intelligence for the CIA into strategies for businesses wanting to stay on the leading edge of their industries. He describes his practical process from planning (identifying competitive threats and determining the resources needed to counter them) through implementation (creating an organizational strategy) to execution (collecting key information and turning it into bottom-line results), using examples of companies from start-ups to multi-nationals that have used similar strategies successfully.

About the author

T.J. Waters is an award-winning author, speaker, and consultant. He is the author of the novel Secret Signs (Gallaudet University Press 2010) which won the 2011 International Book Award in the multi-cultural category. Waters is also the author of non-fiction titles Class 11: Inside the CIA's First Post-9/11 Spy Class (Dutton Adult 2006) and Hyperformance: Using Competitive Intelligence for Better Strategy and Execution (Jossy-Bass 2010). Waters has previously worked as a Senior Consultant in Intelligence Operations for U.S. Special Operations Command, a Sr. Counterintelligence Analyst for U.S. Central Command, and was Vice President for an intelligence consulting firm. He also had a successful private sector career with Celotex Corporation, Lexis-Nexis, and BASF. Waters spent five years as an adjunct professor in the Intelligence Management and Analysis program at Eckerd College. When he's not working, he enjoys volunteering with the Ronald McDonald House Charities of Tampa Bay.

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