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Romancing Social. If you're marketing on social media - that's exactly what you're doing. If course, you've probably never thought of it in that way. But, nevertheless you are "romancing."
In a romantic relationship, when you're trying to convince your intended that you are the best(and, by implication, only) one, You use a variety of "persuasion instruments:"
Sincerity.Commitment. Understanding.Empathy. And of course the classics: Flowers. Chocolate. Weekend vacations.(preferably to exotic locations.)
Romancing Social is the same ball game. You're try to convince people who don 't know you, to know,like and trust.(And, of course, eventually buy your products/services.)
Your persuasion instruments remain the same.(Except for the flowers and chocolate.) Only now they take a different form: Posts. Videos. Emails. Giveaways.(Preferably to exotic locations, of course.)
No One is more qualified to tutor you on romancing social, than the man who's "been there - done that" and is still doing it -Social Media Consultant Blaze Knightly.
Ready to start, romancing social?
