Mind Games: Decoding Consumer Psychology
Bill Murphy
Raghava Appikatla · Narrado por IA por Matt (da Google)
headphones
Audiolivro
4 h 20 min
Integral
family_home
Elegível
info
text_to_speech
Narrado por IA
reportAs classificações e as críticas não são validadas Saiba mais
Quer uma amostra de 26 min? Ouça em qualquer altura, mesmo offline.
Adicionar
Acerca deste audiolivro
This captivating book unlocks the secrets behind our decision-making processes and reveals the intricate strategies businesses employ to satisfy our desires and influence our choices. Delve into the psychology of advertising and understand how companies tap into our emotions and desires to attract our attention and generate sales. Explore the power of branding, as we unravel the ways in which companies strategically position themselves in our minds, creating lasting impressions and loyalty. Uncover the influence of social and cultural factors on our purchasing decisions, as we examine the ways in which our identity is shaped by the products we consume. Discover the hidden biases that play a role in our preferences and learn how marketers use this knowledge to create tailored marketing campaigns. Furthermore, observe the impact of pricing strategies on our psychology, as we delve into the world of pricing perception, discounts, and sales. Learn how businesses use pricing techniques to create an illusion of value and scarcity, enticing us to make quick and often impulse purchases. Prepare to think critically and dive deep into the behavioral patterns that govern our consumption habits. Empower yourself with knowledge about the intricate strategies companies employ to capture our attention and shape our buying behaviors.
Classifique este audiolivro
Dê-nos a sua opinião.
Informações para aceder a audiolivros
Smartphones e tablets
Instale a app Google Play Livros para Android e iPad/iPhone. A aplicação é sincronizada automaticamente com a sua conta e permite-lhe ler online ou offline, onde quer que esteja.
Portáteis e computadores
Pode ler livros comprados no Google Play utilizando o navegador de Internet do computador.
