HBR Guide to Managing Strategic Initiatives

· Gildan Media · 讲述者:Randye Kaye和Jonathan Yen
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This big initiative could make or break this fiscal year—or your career.



Strategic initiatives are where the rubber meets the road when it comes to putting strategy into action, and leading a critical initiative may be the key to propelling your career forward. Yet managing a cross-functional team on a high-profile project can present a multitude of challenges and risks, causing even the most experienced manager to struggle.



The HBR Guide to Managing Strategic Initiatives provides practical tips and advice to help you manage all the stages of an initiative's life cycle, from buy-in to launch, implementation to scaling up or winding down. You'll learn how to: launch an initiative in a way that maximizes its chance of success, assemble a team that's ready to perform, gather the resources you need, stay on schedule and within budget, avoid losing momentum once the initiative is up and running, maintain the confidence of sponsors and stakeholders, and put strategy into action.

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作者简介

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, international licensed editions, books, and digital content, Harvard Business Review provides professionals with rigorous insights and best practices to lead themselves and their organizations more effectively. Jonathan Yen was inspired by the Golden Age of Radio, and he's carried that inspiration through to commercial work, voice acting, and stage productions. From vintage Howard Fast science fiction to naturalist Paul Rosolie's true adventures in the Amazon, Jonathan loves to tell a good story. Randye Kaye is an accomplished voice talent, actress, singer, broadcaster, and author. She received a Listen-Up Award nomination and starred reviews for Ben Behind His Voices, which she also wrote, bringing together the various facets of her career.

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