Ultimate Guide to Protecting Your Business Name, Brand, and Reputation

Meet The Authors:

 Daniel and Matthew Rung, the driving force behind Bigger Bottom Line, are seasoned entrepreneurs with over 75 years of combined business experience. As serial entrepreneurs who have built multiple businesses from the ground up and consulted for numerous startups, they bring a wealth of practical knowledge to our platform.

 Daniel Rung:

 With a diverse educational background spanning mathematics, computer science, business law, management, marketing, finance, and accounting, Daniel’s expertise is both broad and deep. His 15-year corporate career included roles as Controller, Chief Financial Officer, and Vice President of Finance for companies with annual sales of $125 million. Daniel’s responsibilities ranged from managing large teams to overseeing all aspects of finance, accounting, and legal matters. His experience includes securing over $20 million in financing and facilitating successful business sales.

 Matthew Rung:

 Holding a BS in Computer Science from California Polytechnic University San Luis Obispo, Matthew has been immersed in the world of startups since before graduation. His hands on experience includes information technology engineering, website and software development, database and server management, as well as facilities and equipment design, installation and maintenance. His technical engineering background complements Daniel’s financial expertise, creating a well-rounded leadership team.

 Our Entrepreneurial Journey:

 Together, Daniel and Matthew have founded and operated a diverse range of businesses, including:

• A printing company (American Insert Printers)

• A printing brokerage (Rush Graphics)

• A digital prepress company (Vsi Partners, Lp)

• A courier company (Rush Courier)

• An Internet casino & sportsbook consulting firm

• An offshore business incorporation company

• An online advertising company (AdRoar)

• An Internet anonymizing service (Guardster)

• An Internet file sharing company (Grokster)

• A used book e-commerce business utilizing Amazon FBA and eBay

• A used CD and DVD reselling venture

• An Amazon returns reselling business on eBay

 Our Expertise:

 Our combined experience spans:

 • Company formation

• Company financing

• Technology and process development

• Human resources

• Management and Infrastructure

• Marketing and customer service

• Product development

• Purchasing, logistics and distribution

• Internet marketing

• Website development

• Software development

• Database management

• Server management

• Day-to-day operations of small to mid-size companies

 At Bigger Bottom Line, we transform our vast experience into actionable insights for small business owners. Our goal is to help you navigate the challenges of entrepreneurship, avoid common pitfalls, and ultimately achieve a bigger bottom line for your business.

Join us on this journey of growth and success. Let our experience light the way for your business adventure.